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Process: Each month, I would create 4-5 different infographics that were centered around beauty education and inspiration. Prior to creation, I would brainstorm with the team in deciding which concepts would be best for next month's Pinterest assets. The key to Pinterest is to make sure the content is evergreen since it will live there forever! It's also essential to make sure the copy on the asset contains high-traffic keywords.
Here are some of my favorites:
Process: Really channeling Boxy Charm's personality, I decided to create a neon flickering light to represent its boldness. This became the template used each month when showcasing the monthly "Grand Giveaway" Instagram Story.
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